/* ============ Cote — Whenevr-style premium (gray canvas / white cards / serif italic) ============ */

:root {
  --bg: #F0F0F0;
  --bg-soft: #F8F8F8;
  --surface: #FFFFFF;
  --ink: #0A0A0A;
  --ink-soft: #4D4D4D;
  --ink-faint: #9A9A9A;
  --line: #E4E4E2;
  --green: #1DCC5D;
  --radius: 22px;
  --radius-lg: 30px;
  --pill: 999px;
  --shell: 1200px;
  --font-sans: "Inter", -apple-system, "Helvetica Neue", sans-serif;
  --font-serif: "Source Serif 4", Georgia, serif;
  --shadow: 0 1px 2px rgba(16,20,28,.03), 0 12px 34px rgba(16,20,28,.06);
  --shadow-lg: 0 2px 6px rgba(16,20,28,.05), 0 32px 84px rgba(16,20,28,.12);
}

[data-theme="dark"] {
  --bg: #111111;
  --bg-soft: #1A1A1A;
  --surface: #1D1D1D;
  --ink: #F4F4F2;
  --ink-soft: #B2B2AE;
  --ink-faint: #757571;
  --line: #2B2B29;
  --shadow: 0 1px 2px rgba(0,0,0,.4), 0 10px 30px rgba(0,0,0,.45);
  --shadow-lg: 0 2px 6px rgba(0,0,0,.4), 0 26px 80px rgba(0,0,0,.6);
}

* { margin: 0; padding: 0; box-sizing: border-box; }

html { scroll-behavior: smooth; overflow-x: clip; }

body {
  font-family: var(--font-sans);
  background: var(--bg);
  color: var(--ink);
  line-height: 1.62;
  font-size: 17.5px;
  -webkit-font-smoothing: antialiased;
  transition: background .35s ease, color .35s ease;
  overflow-x: hidden;
}

.shell { max-width: var(--shell); margin: 0 auto; padding: 0 28px; }

section[id] { scroll-margin-top: 84px; }

::selection { background: #3B4CFF; color: #FFFFFF; }

:focus-visible {
  outline: 2px solid #3B4CFF;
  outline-offset: 3px;
  border-radius: 4px;
}
.btn:focus-visible, .theme-toggle:focus-visible { border-radius: var(--pill); }

.btn:active { transform: translateY(0) scale(.985); }

.skip-link {
  position: absolute; left: -9999px; top: 0;
  background: var(--ink); color: var(--bg);
  padding: 10px 18px; z-index: 100; font-weight: 600; border-radius: 0 0 12px 0;
}
.skip-link:focus { left: 0; }

/* ---------- Type ---------- */
.h2 {
  font-weight: 650;
  font-size: clamp(2.1rem, 4.6vw, 3.4rem);
  line-height: 1.04;
  letter-spacing: -0.05em;
}
.h2 em, .hero-title em, .cta-title em {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 550;
  letter-spacing: -0.015em;
}

.h3 { font-size: 1.14rem; font-weight: 640; letter-spacing: -0.02em; }

.lead { font-size: 1.2rem; color: var(--ink-soft); }

.badge {
  display: inline-flex; align-items: center; gap: 9px;
  font-size: 1rem; font-weight: 600;
  color: var(--ink);
  background: var(--surface);
  padding: 13px 30px; border-radius: var(--pill);
  margin-bottom: 26px;
  border: 1px solid var(--line);
  box-shadow: 0 2px 4px rgba(16,20,28,.03), 0 14px 34px rgba(16,20,28,.07);
  letter-spacing: -0.01em;
}
.badge::before {
  content: ""; width: 7px; height: 7px; border-radius: 50%;
  background: var(--accent, #2B4FF1);
}
.badge-soft { background: var(--bg-soft); box-shadow: none; }

/* ---------- Chips ---------- */
.chip {
  display: inline-block;
  font-size: .86rem; font-weight: 600; color: var(--ink);
  background: var(--surface);
  padding: 9px 20px; border-radius: var(--pill);
  box-shadow: var(--shadow);
  white-space: nowrap;
}

/* ---------- Nav ---------- */
.nav {
  position: sticky; top: 0; z-index: 50;
  background: transparent;
  transition: background .3s ease;
}
.nav.scrolled {
  background: color-mix(in srgb, var(--bg) 82%, transparent);
  backdrop-filter: blur(16px);
  -webkit-backdrop-filter: blur(16px);
}
.nav-inner { display: flex; align-items: center; justify-content: space-between; height: 76px; gap: 16px; }

.brand { text-decoration: none; color: var(--ink); }
.brand-name {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 600; font-size: 2.6rem; letter-spacing: -0.01em;
}
.brand-reg { font-size: .5em; vertical-align: super; font-style: normal; }

.nav-links { display: flex; gap: 6px; }
.nav-links a {
  text-decoration: none; color: var(--ink); font-size: .9rem; font-weight: 600;
  padding: 8px 16px; border-radius: var(--pill);
  transition: background .2s;
}
.nav-links a:hover { background: var(--surface); box-shadow: var(--shadow); }

.nav-actions { display: flex; align-items: center; gap: 10px; }

.theme-toggle {
  display: grid; place-items: center; width: 40px; height: 40px;
  border: none; border-radius: 50%;
  background: var(--surface); color: var(--ink); cursor: pointer;
  box-shadow: var(--shadow);
  transition: transform .2s;
}
.theme-toggle:hover { transform: rotate(14deg); }
[data-theme="light"] .icon-moon { display: none; }
[data-theme="dark"] .icon-sun { display: none; }

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  border-radius: var(--pill);
  font-family: var(--font-sans);
  font-weight: 600;
  text-decoration: none;
  transition: transform .18s ease, box-shadow .18s ease;
  cursor: pointer; border: none;
}
.btn:hover { transform: translateY(-2px); box-shadow: var(--shadow-lg); }
.btn-primary { background: var(--ink); color: var(--bg); box-shadow: var(--shadow); }
.btn-invert { background: #FFFFFF; color: #0A0A0A; box-shadow: var(--shadow); }
.btn-sm { padding: 11px 24px; font-size: .9rem; }
.btn-lg { padding: 16px 36px; font-size: .98rem; }

/* book button — bold electric blue standout */
.btn-book {
  display: inline-flex; flex-direction: column; align-items: flex-start;
  gap: 1px;
  background: #2B4FF1; color: #FFFFFF;
  border-radius: 16px; padding: 12px 26px;
  text-decoration: none;
  box-shadow: 0 6px 20px rgba(43,79,241,.35);
  transition: transform .18s ease, box-shadow .18s ease, background .2s ease;
}
.btn-book:hover { transform: translateY(-2px); box-shadow: 0 12px 30px rgba(43,79,241,.45); background: #1E3FD6; }
.btn-book .btn-avatar-l1 { color: #FFFFFF; font-weight: 700; font-size: .95rem; letter-spacing: -0.01em; }
.btn-book .btn-avatar-l2 {
  display: inline-flex; align-items: center; gap: 6px;
  color: rgba(255,255,255,.8); font-size: .8rem; font-weight: 500;
}
.btn-book .live-dot { background: #6BFF9E; }
.arc-cta.btn-book { align-items: center; }
.arc-cta.btn-book .btn-avatar-txt { align-items: center; }

/* avatar button (white pill w/ photo + status) */
.btn-avatar {
  display: inline-flex; align-items: center; gap: 12px;
  background: var(--surface); color: var(--ink);
  border-radius: var(--pill); padding: 7px 26px 7px 8px;
  box-shadow: var(--shadow);
  text-decoration: none;
  transition: transform .18s ease, box-shadow .18s ease;
}
.btn-avatar:hover { transform: translateY(-2px); box-shadow: var(--shadow-lg); }
.avatar {
  width: 44px; height: 44px; border-radius: 50%; overflow: hidden; display: block; flex: none;
}
.avatar svg, .avatar img { display: block; width: 100%; height: 100%; object-fit: cover; }
.btn-avatar-txt { display: flex; flex-direction: column; line-height: 1.25; text-align: left; }
.btn-avatar-l1 { font-weight: 640; font-size: .92rem; letter-spacing: -0.01em; }
.btn-avatar-l2 {
  display: inline-flex; align-items: center; gap: 6px;
  font-size: .8rem; color: var(--ink-faint); font-weight: 500;
}

.live-dot {
  display: inline-block;
  width: 8px; height: 8px; border-radius: 50%;
  background: var(--green); flex: none;
  animation: pulse 2.4s infinite;
}
@keyframes pulse {
  0% { box-shadow: 0 0 0 0 rgba(29,204,93,.45); }
  70% { box-shadow: 0 0 0 8px rgba(29,204,93,0); }
  100% { box-shadow: 0 0 0 0 rgba(29,204,93,0); }
}

/* ---------- Hero ---------- */
.hero { position: relative; padding: 66px 0 40px; }

.hero-blob {
  position: absolute; top: -140px; right: -180px;
  width: 760px; height: 900px;
  background:
    radial-gradient(closest-side at 42% 36%, rgba(59, 76, 255, .95), rgba(59, 76, 255, 0) 72%),
    radial-gradient(closest-side at 62% 62%, rgba(160, 84, 255, .8), rgba(160, 84, 255, 0) 70%),
    radial-gradient(closest-side at 50% 80%, rgba(255, 128, 220, .55), rgba(255, 128, 220, 0) 70%);
  filter: blur(46px);
  border-radius: 46% 54% 58% 42% / 52% 44% 56% 48%;
  pointer-events: none;
  opacity: .9;
  z-index: 0;
  animation: blob-drift 18s ease-in-out infinite alternate;
}
[data-theme="dark"] .hero-blob { opacity: .55; }
@keyframes blob-drift {
  0% {
    transform: translate(0, 0) rotate(0deg) scale(1);
    border-radius: 46% 54% 58% 42% / 52% 44% 56% 48%;
  }
  50% {
    transform: translate(-36px, 44px) rotate(7deg) scale(1.06);
    border-radius: 58% 42% 44% 56% / 44% 58% 42% 56%;
  }
  100% {
    transform: translate(24px, -30px) rotate(-6deg) scale(.97);
    border-radius: 42% 58% 52% 48% / 56% 42% 58% 44%;
  }
}
@media (prefers-reduced-motion: reduce) { .hero-blob { animation: none; } }

.hero-grid { position: relative; z-index: 1; }
.hero-left { max-width: 640px; padding: 56px 0 26px; }

.chip-marquee {
  overflow: hidden; max-width: 520px;
  margin-bottom: 40px;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.chip-track {
  display: inline-flex; gap: 10px;
  animation: marquee 26s linear infinite;
}
@keyframes marquee {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}
@media (prefers-reduced-motion: reduce) { .chip-track { animation: none; } }

.hero-title {
  font-weight: 680;
  font-size: clamp(3.2rem, 7.4vw, 5.8rem);
  line-height: .98;
  letter-spacing: -0.055em;
  margin-bottom: 26px;
}
.hero-sub { max-width: 520px; margin-bottom: 40px; }

.hero-cta { display: flex; gap: 14px; flex-wrap: wrap; align-items: center; }

/* trust strip */
.trust-strip {
  display: flex; align-items: center; gap: 40px;
  padding-top: 84px; padding-bottom: 12px;
  flex-wrap: wrap;
}
.trust-label { font-size: .88rem; color: var(--ink-faint); max-width: 170px; line-height: 1.45; flex: none; }
.trust-marquee {
  overflow: hidden; flex: 1;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent);
}
.trust-track {
  display: inline-flex; gap: 40px; white-space: nowrap;
  animation: trust-marquee 34s linear infinite;
}
@keyframes trust-marquee {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}
.trust-strip:hover .trust-track { animation-play-state: paused; }
.trust-track span {
  font-family: var(--font-serif); font-style: italic; font-weight: 550;
  font-size: 1.25rem; color: var(--ink);
  opacity: .7;
}
@media (prefers-reduced-motion: reduce) { .trust-track { animation: none; } }

/* ---------- Sections ---------- */
.section { padding: 118px 0; }
.sec-head { max-width: 760px; margin: 0 auto 64px; text-align: center; }

/* subtle neutral alternation so sections separate without adding color */
#work, #included, #faq { background: #F5F4F1; }
#how, #compare { background: var(--bg); }
#work .badge, #included .badge, #faq .badge { background: #FFFFFF; }

[data-theme="dark"] #work, [data-theme="dark"] #included, [data-theme="dark"] #faq { background: #161616; }
[data-theme="dark"] #how, [data-theme="dark"] #compare { background: var(--bg); }
[data-theme="dark"] #work .badge, [data-theme="dark"] #included .badge, [data-theme="dark"] #faq .badge { background: var(--surface); }

/* ---------- How cards ---------- */
.how-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.how-card {
  background: var(--surface);
  border-radius: var(--radius);
  padding: 18px 18px 30px;
  box-shadow: var(--shadow);
  transition: transform .25s ease, box-shadow .25s ease;
}
.how-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); }
.how-card .h3 { margin: 24px 14px 8px; }
.how-card p { margin: 0 14px; font-size: .94rem; color: var(--ink-soft); }

.how-visual {
  height: 220px; border-radius: 16px;
  background: var(--bg-soft);
  display: grid; place-items: center;
  overflow: hidden;
  position: relative;
}

/* visual 1: mini site */
.hv-frame {
  width: 72%; background: var(--surface);
  border-radius: 12px; padding: 18px;
  box-shadow: var(--shadow-lg);
  display: grid; gap: 10px; justify-items: start;
}
.hv-bar { width: 100%; height: 8px; border-radius: 4px; background: linear-gradient(90deg, #3B4CFF, #A054FF, #FF80DC); }
.hv-line { display: block; border-radius: 4px; background: var(--bg); }
.hv-line-lg { width: 78%; height: 14px; background: color-mix(in srgb, var(--ink) 16%, var(--bg)); }
.hv-line-md { width: 52%; height: 9px; }
.hv-pill { width: 84px; height: 24px; border-radius: var(--pill); background: var(--ink); }

/* visual 2: chips cloud */
.hv-chips { display: flex; flex-wrap: wrap; gap: 10px; justify-content: center; align-items: center; padding: 24px; }
.hv-chips .chip { font-size: .8rem; padding: 8px 16px; }
.hv-app {
  display: grid; place-items: center;
  width: 62px; height: 62px; border-radius: 18px;
  background: var(--ink); color: var(--bg);
  font-family: var(--font-serif); font-style: italic; font-weight: 600; font-size: 1.7rem;
  box-shadow: var(--shadow-lg);
}

/* visual 3: url */
.hv-url {
  display: inline-flex; align-items: center; gap: 10px;
  background: var(--surface);
  border-radius: var(--pill); padding: 14px 26px;
  font-weight: 600; font-size: 1rem;
  box-shadow: var(--shadow-lg);
}

/* ---------- Features (premium: electric blue lead card + pastel icon tiles) ---------- */
.feat-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; max-width: 1080px; margin: 0 auto; }
.feat {
  position: relative;
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 26px;
  padding: 40px 36px 44px;
  box-shadow: 0 1px 2px rgba(16,20,28,.03), 0 14px 40px rgba(16,20,28,.055);
  transition: transform .3s cubic-bezier(.2,.7,.2,1), box-shadow .3s ease, border-color .3s ease;
  overflow: hidden;
}
.feat:hover { transform: translateY(-6px); box-shadow: 0 3px 8px rgba(16,20,28,.05), 0 34px 70px rgba(16,20,28,.12); border-color: color-mix(in srgb, #2B4FF1 30%, var(--line)); }
/* editorial index number */
.feat-grid { counter-reset: feat; }
.feat { counter-increment: feat; }
.feat::after {
  content: "0" counter(feat);
  position: absolute; top: 30px; right: 32px;
  font-family: var(--font-serif); font-style: italic;
  font-size: 1.25rem; color: var(--ink-faint);
}
.feat { min-height: 300px; display: flex; flex-direction: column; padding: 38px 38px 42px; }
.feat-ic {
  display: grid; place-items: center;
  width: 44px; height: 44px; border-radius: 13px;
  color: var(--ink);
  background: color-mix(in srgb, var(--ink) 5%, transparent);
  box-shadow: inset 0 0 0 1px color-mix(in srgb, var(--ink) 8%, transparent);
  margin-bottom: 92px;
  transition: transform .35s cubic-bezier(.2,.7,.2,1);
}
.feat:hover .feat-ic { transform: translateY(-3px); }
.feat-ic svg { width: 22px; height: 22px; }
.feat .h3 { margin-top: 0; margin-bottom: 10px; font-size: 1.5rem; letter-spacing: -0.03em; }
.feat p { font-size: 1.02rem; color: var(--ink-soft); line-height: 1.5; }
.feat::after { top: 34px; right: 36px; font-size: 1.4rem; }
.feat:first-child .feat-ic { color: #FFFFFF; background: rgba(255,255,255,.1); box-shadow: inset 0 0 0 1px rgba(255,255,255,.14); }

/* lead feature card: deep ink, one restrained accent detail */
.feat:first-child {
  background: var(--ink);
  border-color: var(--ink);
}
[data-theme="dark"] .feat:first-child { background: #0A0A0A; border-color: var(--line); }
.feat:first-child > * { position: relative; }
.feat:first-child .h3 { color: #FFFFFF; }
.feat:first-child p { color: rgba(255,255,255,.62); }
.feat:first-child .feat-ic { border-color: rgba(255,255,255,.22); color: #FFFFFF; }
.feat:first-child::after { color: rgba(255,255,255,.4); }

.logo-strip { text-align: center; margin-top: 64px; padding-top: 44px; border-top: 1px solid var(--line); }
.logo-label { font-size: .84rem; color: var(--ink-faint); font-weight: 500; margin-bottom: 26px; }
.logo-row { display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 24px 52px; }
.lg { color: var(--ink); opacity: .42; transition: opacity .25s ease; white-space: nowrap; }
.logo-row:hover .lg { opacity: .28; }
.logo-row .lg:hover { opacity: .7; }
.lg-a { font-weight: 800; letter-spacing: .14em; font-size: 1.05rem; }
.lg-b { font-family: var(--font-serif); font-style: italic; font-weight: 500; font-size: 1.4rem; }
.lg-c { font-weight: 600; letter-spacing: .28em; font-size: .95rem; }
.lg-d { font-weight: 700; font-size: 1.35rem; letter-spacing: -0.03em; }
.lg-d span { color: var(--accent, #2B4FF1); }
.lg-e { font-weight: 700; letter-spacing: .2em; font-size: 1rem; }
.lg-f { font-family: var(--font-serif); font-weight: 500; font-size: 1.35rem; letter-spacing: -0.01em; }

.upsell-row { text-align: center; margin-top: 48px; }
.upsell-head { font-weight: 640; font-size: 1rem; letter-spacing: -0.015em; margin-bottom: 16px; }
.upsell-chips { display: flex; flex-wrap: wrap; gap: 10px; justify-content: center; }

/* ---------- Work: live scaled site previews ---------- */
#work .shell { max-width: 1400px; }
.work-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 30px; }

.site-shot { display: grid; gap: 14px; text-decoration: none; color: inherit; }
.shot-frame {
  border-radius: 16px; overflow: hidden; background: #FFFFFF;
  box-shadow: var(--shadow-lg);
  transition: transform .3s cubic-bezier(.2,.7,.2,1), box-shadow .3s ease;
}
.site-shot:hover .shot-frame { transform: translateY(-8px) rotate(-.4deg); box-shadow: 0 34px 90px rgba(0,0,0,.2); }
.shot-chrome {
  display: flex; align-items: center; gap: 6px;
  padding: 10px 14px; background: #E9E9E9; border-bottom: 1px solid rgba(0,0,0,.06);
}
.shot-chrome .cd { width: 9px; height: 9px; border-radius: 50%; background: #C4C4C4; }
.shot-chrome .cd:nth-child(1) { background: #FF6159; }
.shot-chrome .cd:nth-child(2) { background: #FFBD2E; }
.shot-chrome .cd:nth-child(3) { background: #2ACB42; }
.shot-url {
  margin-left: 8px; flex: 1; background: #FFFFFF; color: #8A8A8A;
  font-size: .66rem; font-weight: 500; padding: 4px 12px; border-radius: 6px; text-align: center;
}
.shot-view { position: relative; width: 100%; height: 340px; overflow: hidden; background: #F6F6F4; }
.shot-view iframe { border: 0; transform-origin: top left; pointer-events: none; display: block; }

/* single full-width preview */
.work-single { max-width: 1400px; margin: 0 auto; }
.work-single .shot-frame {
  border-radius: 20px; overflow: hidden; background: #FFFFFF;
  box-shadow: var(--shadow-lg);
}
.shot-full { width: 100%; height: 700px; overflow: hidden; background: #F4F0E8; }
.shot-full iframe { width: 100%; height: 700px; border: 0; display: block; pointer-events: none; }

.site-mock { display: grid; gap: 14px; }
.sm-window {
  position: relative;
  border-radius: 16px; overflow: hidden;
  background: #FFFFFF;
  box-shadow: var(--shadow-lg);
  transition: transform .3s ease, box-shadow .3s ease;
}
.work-grid .site-mock:hover .sm-window { transform: translateY(-8px) rotate(-.5deg) scale(1.012); box-shadow: 0 34px 90px rgba(0,0,0,.2); }
.sm-label { text-align: center; }
.work-grid .sm-label .chip { transition: transform .25s ease; }
.work-grid .site-mock:hover .sm-label .chip { transform: translateY(-2px); }

/* browser chrome */
.sm-chrome {
  display: flex; align-items: center; gap: 6px;
  padding: 10px 14px;
  background: #E9E9E9;
  border-bottom: 1px solid rgba(0,0,0,.06);
}
.sm-chrome .cd { width: 9px; height: 9px; border-radius: 50%; background: #C4C4C4; }
.sm-chrome .cd:nth-child(1) { background: #FF6159; }
.sm-chrome .cd:nth-child(2) { background: #FFBD2E; }
.sm-chrome .cd:nth-child(3) { background: #2ACB42; }
.sm-url {
  margin-left: 8px; flex: 1;
  background: #FFFFFF; color: #8A8A8A;
  font-size: .66rem; font-weight: 500;
  padding: 4px 12px; border-radius: 6px;
  text-align: center; letter-spacing: .01em;
}

/* the "page" carries the trade theme */
.sm-page { display: block; }

.sm-nav {
  display: flex; align-items: center; justify-content: space-between; gap: 10px;
  padding: 14px 18px;
}
.sm-logo { font-weight: 750; font-size: .84rem; letter-spacing: -0.02em; white-space: nowrap; }
.sm-links { display: inline-flex; gap: 15px; font-size: .68rem; font-weight: 600; opacity: .72; }
.sm-navcta {
  font-size: .66rem; font-weight: 700;
  padding: 6px 14px; border-radius: var(--pill);
  border: 1.2px solid currentColor;
  white-space: nowrap;
}

.sm-hero {
  position: relative;
  display: grid; gap: 8px; justify-items: start; align-content: end;
  min-height: 176px;
  padding: 22px 20px 22px;
  background:
    linear-gradient(180deg, rgba(8,10,14,.12) 0%, rgba(8,10,14,.4) 55%, rgba(8,10,14,.82) 100%),
    var(--photo) center / cover no-repeat;
  color: #FFFFFF;
}
.sm-kicker {
  font-size: .58rem; font-weight: 700; letter-spacing: .16em; text-transform: uppercase;
  opacity: .85;
}
.sm-h1 {
  font-weight: 750; font-size: 1.16rem; line-height: 1.16; letter-spacing: -0.035em;
  max-width: 260px;
  text-shadow: 0 1px 16px rgba(0,0,0,.4);
}
.sm-rating { font-size: .68rem; font-weight: 600; color: #FFD25E; letter-spacing: .01em; }
.sm-cta {
  font-size: .7rem; font-weight: 750;
  padding: 8px 18px; border-radius: var(--pill);
  margin-top: 4px;
}

/* services section */
.sm-sec { padding: 18px 20px 6px; }
.sm-sec-h {
  display: block;
  font-size: .82rem; font-weight: 750; letter-spacing: -0.02em;
  margin-bottom: 12px;
}
.sm-svc { display: grid; grid-template-columns: repeat(3, 1fr); gap: 8px; }
.sm-svc span {
  display: grid; place-items: center;
  padding: 16px 6px; border-radius: 11px;
  font-size: .62rem; font-weight: 650; text-align: center;
  background: rgba(127,127,127,.12);
  min-height: 52px;
}

/* review quote strip */
.sm-quote {
  margin: 16px 20px;
  padding: 14px 16px; border-radius: 11px;
  background: rgba(127,127,127,.1);
  font-size: .74rem; font-style: italic; line-height: 1.4;
}
.sm-quote::first-letter { font-style: normal; }

/* CTA band */
.sm-ctaband {
  display: flex; align-items: center; justify-content: space-between; gap: 10px;
  margin: 0 20px 18px;
  padding: 16px 18px; border-radius: 13px;
  background: rgba(127,127,127,.14);
}
.sm-ctaband > span:first-child { font-size: .82rem; font-weight: 750; letter-spacing: -0.02em; }

/* footer */
.sm-foot {
  display: flex; align-items: center; justify-content: space-between;
  padding: 14px 20px;
  border-top: 1px solid rgba(127,127,127,.16);
  font-size: .64rem; font-weight: 600; opacity: .6;
}

/* trade palettes applied to the page */
.sm-plumb .sm-page { background: #0E2A4A; color: #EAF3FF; }
.sm-plumb .sm-cta { background: #37A0FF; color: #06182C; }

.sm-salon .sm-page { background: #FBF1EA; color: #3E2A23; }
.sm-salon .sm-cta { background: #3E2A23; color: #FBF1EA; }

.sm-lawn .sm-page { background: #10301D; color: #EAF7EE; }
.sm-lawn .sm-cta { background: #6FDD8B; color: #0A2314; }

.sm-dental .sm-page { background: #FFFFFF; color: #123A42; }
.sm-dental .sm-cta { background: #2BB8C9; color: #FFFFFF; }

.sm-law .sm-page { background: #17151F; color: #F2EFE6; }
.sm-law .sm-cta { background: #C9A96A; color: #17151F; }

.sm-auto .sm-page { background: #1A1A1C; color: #F4F4F2; }
.sm-auto .sm-cta { background: #FF4B3A; color: #FFFFFF; }

.sm-clean .sm-page { background: #FFFFFF; color: #0E3B33; }
.sm-clean .sm-cta { background: #14B89A; color: #FFFFFF; }

.sm-roof .sm-page { background: #2A2E35; color: #F2F0EC; }
.sm-roof .sm-cta { background: #F28C28; color: #1D2025; }

.sm-pet .sm-page { background: #FFF6E8; color: #4A2FA8; }
.sm-pet .sm-cta { background: #7A5CF0; color: #FFFFFF; }

.work-note {
  text-align: center; margin-top: 34px;
  font-size: .95rem; color: var(--ink-soft); font-weight: 500;
}
.work-note .stars { margin-right: 6px; }

/* ---------- Testimonials ---------- */
.testi-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.testi {
  position: relative;
  background: var(--surface);
  border-radius: var(--radius);
  padding: 32px 30px;
  box-shadow: var(--shadow);
}
.testi-quote {
  position: absolute; top: 22px; right: 26px;
  font-family: var(--font-serif);
  font-size: 3.4rem; line-height: 1; color: var(--line);
}
.testi-avatar {
  display: grid; place-items: center;
  width: 54px; height: 54px; border-radius: 50%;
  font-weight: 700; font-size: .95rem; letter-spacing: .02em;
  color: #FFFFFF;
  margin-bottom: 16px;
}
.ta-1 { background: linear-gradient(135deg, #5B7CFA, #3B4CFF); }
.ta-2 { background: linear-gradient(135deg, #E88CB8, #C05A92); }
.ta-3 { background: linear-gradient(135deg, #43B871, #1D8A4E); }
.ta-4 { background: linear-gradient(135deg, #2BB8C9, #1A8A99); }
.ta-5 { background: linear-gradient(135deg, #F2A65A, #E07B39); }
.ta-6 { background: linear-gradient(135deg, #8B7CF6, #6D5AE0); }
.testi { transition: transform .25s ease, box-shadow .25s ease; }
.testi:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); }
.testi-name { font-size: 1rem; font-weight: 650; letter-spacing: -0.015em; }
.testi-role { font-size: .84rem; color: var(--ink-faint); margin-bottom: 14px; }
.testi-body { font-size: .95rem; color: var(--ink-soft); }

/* ---------- Pricing (black split card) ---------- */
.price-full {
  position: relative;
  display: grid; grid-template-columns: 1.05fr 1fr; gap: 60px; align-items: center;
  background: #0D0D0D;
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: var(--shadow-lg);
  padding: 68px 64px;
  color: #F4F4F2;
}
.price-full::after {
  content: ""; position: absolute; inset: 0; pointer-events: none; z-index: 3;
  background: linear-gradient(115deg, transparent 34%, rgba(255,255,255,.06) 48%, rgba(255,255,255,.09) 50%, transparent 64%);
  transform: translateX(-135%);
  animation: sheen 9s ease-in-out infinite;
}
.price-full .pp-left, .price-full .pp-right { position: relative; z-index: 1; }
.price-full .price-brand { margin-bottom: 16px; }
.price-full .price-cta { width: auto; justify-self: start; display: inline-flex; margin-top: 4px; }
.price-full .price-under { text-align: left; }
.price-full .price-rating { text-align: left; margin-top: 22px; }
.price-split {
  position: relative;
  display: grid; grid-template-columns: 1fr 1.15fr;
  background: #0D0D0D;
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: var(--shadow-lg);
}
.price-split::after {
  content: ""; position: absolute; inset: 0; pointer-events: none; z-index: 3;
  background: linear-gradient(115deg, transparent 34%, rgba(255,255,255,.06) 48%, rgba(255,255,255,.09) 50%, transparent 64%);
  transform: translateX(-135%);
  animation: sheen 9s ease-in-out infinite;
}
@keyframes sheen {
  0% { transform: translateX(-135%); }
  38% { transform: translateX(135%); }
  100% { transform: translateX(135%); }
}
@media (prefers-reduced-motion: reduce) { .price-split::after { animation: none; opacity: 0; } }
[data-theme="dark"] .price-split { border: 1px solid var(--line); }

.price-visual { position: relative; min-height: 500px; overflow: hidden; }
.pv-glow {
  position: absolute; inset: -30%;
  background:
    radial-gradient(closest-side at 30% 30%, rgba(59,76,255,.55), transparent 70%),
    radial-gradient(closest-side at 70% 75%, rgba(0,200,160,.4), transparent 70%),
    radial-gradient(closest-side at 55% 45%, rgba(255,140,60,.3), transparent 72%);
  filter: blur(30px);
  animation: glow-spin 22s linear infinite;
}
@keyframes glow-spin {
  from { transform: rotate(0deg) scale(1.15); }
  to { transform: rotate(360deg) scale(1.15); }
}
@media (prefers-reduced-motion: reduce) { .pv-glow { animation: none; } }

.pv-mock {
  position: absolute;
  width: 70%;
}
.pv-mock .shot-frame { box-shadow: 0 30px 70px rgba(0,0,0,.55); }
.pv-mock .shot-view { height: 244px; }
.pv-mock-1 { top: 9%; left: 8%; transform: rotate(-4deg); animation: float-1 7s ease-in-out infinite; }
.pv-mock-2 { bottom: 8%; right: 6%; transform: rotate(3deg); animation: float-2 8s ease-in-out infinite; }
@keyframes float-1 {
  0%, 100% { transform: rotate(-4deg) translateY(0); }
  50% { transform: rotate(-4deg) translateY(-12px); }
}
@keyframes float-2 {
  0%, 100% { transform: rotate(3deg) translateY(0); }
  50% { transform: rotate(3deg) translateY(10px); }
}
@media (prefers-reduced-motion: reduce) { .pv-mock-1, .pv-mock-2 { animation: none; } }

.price-panel { padding: 56px 58px; color: #F4F4F2; display: grid; gap: 0; align-content: start; }
.price-brand {
  font-family: var(--font-serif); font-style: italic; font-weight: 600;
  font-size: 2rem; margin-bottom: 18px;
}
.price-desc { color: #9A9A96; font-size: .98rem; max-width: 420px; margin-bottom: 30px; }
.price-amt {
  font-weight: 680; font-size: 4rem; letter-spacing: -0.05em; line-height: 1;
  margin-bottom: 30px;
}
.price-per { font-size: 1.05rem; color: #9A9A96; font-weight: 450; letter-spacing: -0.01em; margin-left: 4px; }
.price-list { list-style: none; display: grid; gap: 16px; margin-bottom: 38px; }
.price-list li {
  position: relative; padding-left: 34px;
  font-weight: 600; font-size: .98rem; letter-spacing: -0.01em;
}
.price-list li::before {
  content: ""; position: absolute; left: 0; top: 1px;
  width: 21px; height: 21px; border-radius: 50%;
  background: #FFFFFF;
}
.price-list li::after {
  content: "+"; position: absolute; left: 0; top: 1px;
  width: 21px; height: 21px;
  display: grid; place-items: center;
  color: #0A0A0A; font-weight: 700; font-size: .95rem; line-height: 1;
}
.price-cta { width: 100%; }
.price-under {
  margin-top: 16px; text-align: center;
  font-family: var(--font-serif); font-style: italic;
  font-size: .98rem; color: #9A9A96;
}

/* ---------- FAQ ---------- */
.faq-wrap {
  max-width: 1040px; margin: 0 auto;
  background: var(--surface);
  border-radius: var(--radius-lg);
  padding: 60px 60px 48px;
  box-shadow: var(--shadow);
}
.faq-title { margin-bottom: 28px; }
.faq-contact {
  display: flex; align-items: center; justify-content: flex-end; gap: 18px;
  margin-bottom: 34px; flex-wrap: wrap;
}
.faq-mail { display: grid; gap: 2px; }
.faq-mail-label { font-size: .82rem; color: var(--ink-faint); }
.faq-mail a { color: var(--ink); font-weight: 640; text-decoration: none; letter-spacing: -0.01em; }

.faq-list { display: grid; gap: 12px; }
.faq {
  background: var(--bg-soft);
  border-radius: 16px; overflow: hidden;
}
.faq { transition: background .2s ease; }
.faq:hover { background: color-mix(in srgb, var(--bg-soft) 60%, var(--bg)); }
.faq summary {
  padding: 19px 58px 19px 24px; cursor: pointer; font-weight: 640; font-size: .98rem;
  letter-spacing: -0.015em;
  list-style: none; position: relative;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "+"; position: absolute; right: 20px; top: 50%;
  transform: translateY(-50%);
  display: grid; place-items: center;
  width: 30px; height: 30px; border-radius: 50%;
  background: var(--surface);
  font-size: 1.15rem; font-weight: 400; color: var(--ink);
  transition: transform .25s ease;
  box-shadow: var(--shadow);
}
.faq[open] summary::after { transform: translateY(-50%) rotate(45deg); }
.faq p { padding: 0 24px 22px; color: var(--ink-soft); font-size: .93rem; max-width: 620px; }

/* ---------- Closer (full black) ---------- */
.closer {
  background: #0A0A0A; color: #F4F4F2;
  padding: 110px 0 0;
  margin-top: 40px;
}
.closer-grid {
  display: grid; grid-template-columns: 1fr; gap: 60px;
  max-width: 760px;
  padding-bottom: 96px;
}
.closer-brand {
  font-family: var(--font-serif); font-style: italic; font-weight: 600;
  font-size: 1.5rem; margin-bottom: 34px;
}
.closer-title { color: #FFFFFF; margin-bottom: 20px; }
.closer-sub { color: #9A9A96; max-width: 480px; margin-bottom: 36px; font-size: 1.02rem; }

.link-card {
  background: #141414;
  border: 1px solid rgba(255,255,255,.09);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 0 30px 80px rgba(0,0,0,.5);
  max-width: 420px; margin-left: auto;
}
.link-card-bar {
  display: flex; gap: 7px; padding: 14px 18px;
  border-bottom: 1px solid rgba(255,255,255,.08);
}
.b-dot { width: 10px; height: 10px; border-radius: 50%; }
.b-dot:nth-child(1) { background: #FF5F57; }
.b-dot:nth-child(2) { background: #FEBC2E; }
.b-dot:nth-child(3) { background: #28C840; }
.link-card-body { padding: 30px 28px 34px; display: grid; gap: 10px; }
.link-card-label { font-size: .8rem; color: #757571; font-weight: 500; }
.link-card-url { font-weight: 650; font-size: 1.3rem; letter-spacing: -0.02em; color: #FFFFFF; }
.link-card-slug {
  background: linear-gradient(90deg, #7B8CFF, #C084FF, #FF9ECF);
  -webkit-background-clip: text; background-clip: text; color: transparent;
}
.link-card-status {
  display: inline-flex; align-items: center; gap: 8px;
  font-size: .86rem; color: #9A9A96; font-weight: 500;
}

.closer-footer {
  display: flex; align-items: center; justify-content: space-between; gap: 14px;
  border-top: 1px solid rgba(255,255,255,.09);
  padding-top: 26px; padding-bottom: 30px;
  font-size: .85rem; color: #757571;
  flex-wrap: wrap;
}
.closer-tag { font-family: var(--font-serif); font-style: italic; }

.hero-grid { display: grid; grid-template-columns: 1fr; }

/* ---------- Arc social proof ---------- */
.arc-section { padding-top: 60px; }
.arc-wrap { position: relative; min-height: 540px; }
.arc-avatars { position: absolute; inset: 0; }
.arc-av {
  position: absolute;
  left: var(--x); top: var(--y);
  display: block;
  width: 64px; height: 64px; border-radius: 50%;
  border: 4px solid var(--surface);
  box-shadow: var(--shadow-lg);
  overflow: hidden;
  background: var(--bg-soft);
}
.arc-av:nth-child(odd) { width: 58px; height: 58px; }
.arc-av img { display: block; width: 100%; height: 100%; object-fit: cover; }

.arc-center {
  position: relative; z-index: 1;
  max-width: 560px; margin: 0 auto; text-align: center;
  padding-top: 190px;
  display: grid; gap: 30px; justify-items: center;
}

/* ---------- Testimonial dots ---------- */
.testi-dots {
  display: flex; gap: 8px; justify-content: center;
  margin-top: 34px;
  background: var(--surface);
  width: max-content; margin-left: auto; margin-right: auto;
  padding: 10px 14px; border-radius: var(--pill);
  box-shadow: var(--shadow);
}
.testi-dots span {
  width: 8px; height: 8px; border-radius: 50%;
  background: var(--line);
}
.testi-dots span.active { background: var(--ink-faint); }

/* ---------- Stats band ---------- */
.stats-band {
  display: grid; grid-template-columns: repeat(4, 1fr);
  background: var(--surface);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
  margin-top: 22px;
  overflow: hidden;
}
.stat {
  display: grid; gap: 2px; justify-items: center; text-align: center;
  padding: 28px 18px;
}
.stat + .stat { border-left: 1px solid var(--line); }
.stat-n { font-weight: 680; font-size: 2rem; letter-spacing: -0.04em; line-height: 1; }
.stat-l { font-size: .82rem; color: var(--ink-faint); font-weight: 500; }

/* ---------- Compare ---------- */
.compare-wrap {
  background: var(--surface);
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow);
  padding: 18px;
  overflow-x: auto;
}
.compare { width: 100%; border-collapse: separate; border-spacing: 0; min-width: 640px; }
.compare th, .compare td {
  padding: 16px 20px; text-align: left;
  font-size: .92rem;
}
.compare thead th {
  font-weight: 650; letter-spacing: -0.015em; font-size: .98rem;
  border-bottom: 1px solid var(--line);
}
.compare thead th { padding-bottom: 22px; }
.compare thead th.cmp-hero { padding-top: 26px; }
.cmp-logo { font-family: var(--font-serif); font-style: italic; font-weight: 600; font-size: 1.9rem; color: #FFFFFF; }
.compare tbody tr { transition: background .15s ease; }
.compare tbody tr:hover td:not(.cmp-hero) { background: color-mix(in srgb, var(--bg-soft) 55%, transparent); }
.compare tbody td { color: var(--ink-soft); border-bottom: 1px solid var(--line); }
.compare tbody tr:last-child td { border-bottom: none; }
.compare tbody td:first-child { font-weight: 600; color: var(--ink); }
.compare .cmp-hero {
  background: var(--ink);
  color: #FFFFFF; font-weight: 600;
  border-bottom-color: rgba(255,255,255,.1) !important;
}
[data-theme="dark"] .compare .cmp-hero { background: #000000; }
.compare thead .cmp-hero { border-radius: 16px 16px 0 0; }
.compare tbody tr:last-child .cmp-hero { border-radius: 0 0 16px 16px; }

/* ---------- Calendar (closer) ---------- */
.cal-card {
  background: #141414;
  border: 1px solid rgba(255,255,255,.09);
  border-radius: var(--radius);
  padding: 26px 26px 24px;
  max-width: 420px; margin-left: auto;
  box-shadow: 0 30px 80px rgba(0,0,0,.5);
  color: #F4F4F2;
}
.cal-head { display: flex; align-items: center; justify-content: space-between; margin-bottom: 20px; }
.cal-month { font-weight: 650; font-size: 1.05rem; letter-spacing: -0.01em; }
.cal-month span { color: #757571; font-weight: 500; }
.cal-arrows { display: inline-flex; gap: 16px; color: #757571; font-size: 1.2rem; }
.cal-days {
  display: grid; grid-template-columns: repeat(7, 1fr); gap: 4px;
  font-size: .66rem; font-weight: 700; letter-spacing: .08em; color: #757571;
  text-align: center; margin-bottom: 10px;
}
.cal-grid {
  display: grid; grid-template-columns: repeat(7, 1fr); gap: 5px;
  text-align: center; font-size: .86rem; font-weight: 500;
}
.cal-grid span, .cal-grid i {
  display: grid; place-items: center;
  height: 40px; border-radius: 10px;
  color: #B2B2AE;
}
.cal-grid .cal-open { background: rgba(255,255,255,.07); color: #F4F4F2; }
.cal-grid .cal-sel { background: #FFFFFF; color: #0A0A0A; font-weight: 700; }
.cal-grid .cal-today { position: relative; }
.cal-grid .cal-today::after {
  content: ""; position: absolute; bottom: 5px; left: 50%;
  width: 4px; height: 4px; border-radius: 50%;
  background: #FFFFFF; transform: translateX(-50%);
}
.cal-foot {
  display: flex; align-items: center; justify-content: space-between;
  margin: 22px 0 14px;
}
.cal-picked { font-weight: 700; font-size: 1rem; }
.cal-picked span { color: #B2B2AE; font-weight: 500; }
.cal-fmt {
  display: inline-flex; gap: 4px;
  background: rgba(255,255,255,.07);
  border-radius: 9px; padding: 4px;
  font-size: .78rem; font-weight: 600; color: #757571;
}
.cal-fmt span { padding: 4px 10px; border-radius: 6px; }
.cal-fmt .active { background: rgba(255,255,255,.14); color: #F4F4F2; }
.cal-slot {
  border: 1px solid rgba(255,255,255,.16);
  border-radius: 12px; padding: 12px;
  text-align: center; font-weight: 600; font-size: .95rem;
}

/* ---------- Social proof bits ---------- */
.hero-proof {
  display: flex; align-items: center; gap: 12px;
  margin-top: 30px; flex-wrap: wrap;
}
.mini-cluster { display: inline-flex; }
.mini-cluster i, .mini-cluster img {
  display: grid; place-items: center;
  width: 34px; height: 34px; border-radius: 50%;
  border: 3px solid var(--bg);
  font-style: normal; font-weight: 700; font-size: .7rem; color: #FFFFFF;
  margin-left: -10px;
  object-fit: cover;
}
.mini-cluster i:first-child, .mini-cluster img:first-child { margin-left: 0; }
.ma-5 { background: var(--ink); color: var(--bg); }
.stars { color: #FFB800; letter-spacing: 2px; font-size: .92rem; }
.hero-proof-txt { font-size: .88rem; font-weight: 600; color: var(--ink-soft); }

.price-rating {
  margin-top: 16px; text-align: center;
  font-size: .88rem; font-weight: 600; color: #B2B2AE;
}
.price-rating .stars { margin-right: 6px; }

.closer-proof { display: flex; align-items: center; gap: 12px; margin-bottom: 28px; }
.closer-proof .mini-cluster i, .closer-proof .mini-cluster img { border-color: #0A0A0A; }
.closer-proof-txt { font-size: .9rem; font-weight: 600; color: #B2B2AE; }

/* ---------- Hero entrance ---------- */
@keyframes rise-in {
  from { opacity: 0; transform: translateY(26px); }
  to { opacity: 1; transform: none; }
}
.hero-left > * { animation: rise-in .8s cubic-bezier(.2,.7,.2,1) both; }
.hero-left > *:nth-child(1) { animation-delay: .05s; }
.hero-left > *:nth-child(2) { animation-delay: .15s; }
.hero-left > *:nth-child(3) { animation-delay: .25s; }
.hero-left > *:nth-child(4) { animation-delay: .35s; }
.hero-left > *:nth-child(5) { animation-delay: .45s; }
.hero-right { animation: rise-in 1s cubic-bezier(.2,.7,.2,1) .5s both; }
@media (prefers-reduced-motion: reduce) {
  .hero-left > *, .hero-right { animation: none; }
}

/* ---------- Arc avatar float ---------- */
@keyframes av-float {
  0%, 100% { translate: 0 0; }
  50% { translate: 0 -9px; }
}
.arc-av { animation: av-float 6s ease-in-out infinite; }
.arc-av:nth-child(2n) { animation-duration: 7s; animation-delay: .8s; }
.arc-av:nth-child(3n) { animation-duration: 8s; animation-delay: 1.6s; }
.arc-av:nth-child(4n) { animation-delay: 2.2s; }
@media (prefers-reduced-motion: reduce) { .arc-av { animation: none; } }

/* ---------- Big pull-quote ---------- */
.quote-section { padding: 84px 0; }
.big-quote { max-width: 920px; margin: 0 auto; text-align: center; position: relative; }
.bq-mark { font-family: var(--font-serif); font-size: 5rem; line-height: .5; color: var(--line); display: block; margin-bottom: 6px; }
.bq-text { font-family: var(--font-serif); font-weight: 500; font-size: 2.5rem; line-height: 1.28; letter-spacing: -0.02em; }
.bq-text em { font-style: italic; font-weight: 400; }
.bq-by { display: inline-flex; align-items: center; gap: 14px; margin-top: 34px; }
.bq-by img { width: 52px; height: 52px; border-radius: 50%; object-fit: cover; }
.bq-by div { text-align: left; }
.bq-by b { font-weight: 650; letter-spacing: -0.01em; display: block; }
.bq-by span { font-size: .9rem; color: var(--ink-faint); }

/* ---------- Guarantee band ---------- */
.guarantee { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: var(--radius-lg); overflow: hidden; }
.g-item { background: var(--surface); padding: 48px 42px; display: grid; gap: 14px; }
.g-n { font-family: var(--font-serif); font-weight: 500; font-size: 3.4rem; line-height: 1; letter-spacing: -0.02em; }
.g-n em { font-style: italic; }
.g-p { color: var(--ink-soft); font-size: 1.02rem; max-width: 260px; }
.g-item { transition: transform .3s ease, box-shadow .3s ease; }
.g-item:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); z-index: 1; }

@media (max-width: 820px) {
  .guarantee { grid-template-columns: 1fr; }
  .bq-text { font-size: 1.8rem; }
}

/* ---------- Nav link underline ---------- */
.nav-links a { position: relative; }
.nav-links a::after {
  content: ""; position: absolute; left: 16px; right: 16px; bottom: 3px; height: 1.5px;
  background: currentColor; transform: scaleX(0); transform-origin: left; opacity: .5;
  transition: transform .3s cubic-bezier(.2,.7,.2,1);
}
.nav-links a:hover::after { transform: scaleX(1); }

/* ---------- Reveal ---------- */
.reveal { opacity: 0; transform: translateY(20px); transition: opacity .7s ease, transform .7s ease; }
.reveal.in { opacity: 1; transform: none; }

/* staggered reveals inside grids */
.how-grid .reveal:nth-child(2), .work-grid .reveal:nth-child(2), .testi-grid .reveal:nth-child(2), .feat-grid .reveal:nth-child(2) { transition-delay: .1s; }
.how-grid .reveal:nth-child(3), .work-grid .reveal:nth-child(3), .testi-grid .reveal:nth-child(3), .feat-grid .reveal:nth-child(3) { transition-delay: .2s; }
.work-grid .reveal:nth-child(4), .testi-grid .reveal:nth-child(4), .feat-grid .reveal:nth-child(4) { transition-delay: .1s; }
.work-grid .reveal:nth-child(5), .testi-grid .reveal:nth-child(5), .feat-grid .reveal:nth-child(5) { transition-delay: .2s; }
.work-grid .reveal:nth-child(6), .testi-grid .reveal:nth-child(6), .feat-grid .reveal:nth-child(6) { transition-delay: .3s; }
.work-grid .reveal:nth-child(7) { transition-delay: .1s; }
.work-grid .reveal:nth-child(8) { transition-delay: .2s; }
.work-grid .reveal:nth-child(9) { transition-delay: .3s; }

/* stat pop on reveal */
.stats-band .stat-n { transform: scale(.7); opacity: 0; transition: transform .6s cubic-bezier(.2,.9,.3,1.4), opacity .5s ease; }
.stats-band.in .stat-n { transform: scale(1); opacity: 1; }
.stats-band.in .stat:nth-child(2) .stat-n { transition-delay: .1s; }
.stats-band.in .stat:nth-child(3) .stat-n { transition-delay: .2s; }
.stats-band.in .stat:nth-child(4) .stat-n { transition-delay: .3s; }

@media (prefers-reduced-motion: reduce) {
  .reveal, .stats-band .stat-n { opacity: 1; transform: none; transition: none; }
  html { scroll-behavior: auto; }
}

/* ---------- Responsive ---------- */
@media (max-width: 980px) {
  .how-grid { grid-template-columns: 1fr; }
  .work-grid { grid-template-columns: repeat(2, 1fr); }
  .testi-grid { grid-template-columns: 1fr; }
  .feat-grid { grid-template-columns: repeat(2, 1fr); }
  .arc-avatars { display: none; }
  .arc-wrap { min-height: 0; }
  .arc-center { padding-top: 20px; }
  .stats-band { grid-template-columns: repeat(2, 1fr); }
  .stats-band .stat:nth-child(3) { border-left: none; }
  .stats-band .stat:nth-child(n+3) { border-top: 1px solid var(--line); }
  .cal-card { margin-left: 0; }
  .price-split { grid-template-columns: 1fr; }
  .price-visual { min-height: 320px; }
  .closer-grid { grid-template-columns: 1fr; gap: 44px; }
  .link-card { margin-left: 0; }
  .nav-links { display: none; }
  .hero-blob { width: 520px; height: 620px; right: -220px; top: -80px; opacity: .75; }
}
@media (max-width: 600px) {
  .hero-left { padding-top: 34px; }
  .hero-title { font-size: clamp(2.7rem, 12vw, 3.6rem); }
  .feat-grid { grid-template-columns: 1fr; }
  .work-grid { grid-template-columns: 1fr; }
  .feat-ic { margin-bottom: 26px; }
  .price-panel { padding: 38px 28px; }
  .faq-wrap { padding: 38px 24px 30px; }
  .section { padding: 72px 0; }
  .trust-strip { gap: 20px; padding-top: 56px; }
  .closer { padding-top: 76px; }
  .closer-grid { padding-bottom: 60px; }
  .hero-blob { display: none; }
}

/* ============ Refinements v2 ============ */

/* --- Hero centered --- */
.hero-left { max-width: 800px; margin: 0 auto; text-align: center; }
.chip-marquee { margin-left: auto; margin-right: auto; }
.hero-sub { margin-left: auto; margin-right: auto; }
.hero-cta { justify-content: center; }
.hero-proof { justify-content: center; }
.trust-strip { flex-direction: column; text-align: center; gap: 22px; align-items: center; }
.trust-label { max-width: none; }

/* --- Arc CTA bigger --- */
.arc-cta.btn-book { padding: 20px 46px; border-radius: 20px; }
.arc-cta.btn-book .btn-avatar-l1 { font-size: 1.18rem; }
.arc-cta.btn-book .btn-avatar-l2 { font-size: .92rem; }

/* --- How visuals: animated / interactive --- */
.hv-bar { background-size: 220% 100%; animation: hv-shimmer 3.4s linear infinite; }
@keyframes hv-shimmer { to { background-position: -220% 0; } }
.hv-line-lg, .hv-line-md, .hv-pill { transition: width .75s cubic-bezier(.2,.7,.2,1), opacity .5s ease; }
.how-card:not(.in) .hv-line-lg, .how-card:not(.in) .hv-line-md, .how-card:not(.in) .hv-pill { width: 0; opacity: 0; }
.how-card.in .hv-line-lg { transition-delay: .18s; }
.how-card.in .hv-line-md { transition-delay: .34s; }
.how-card.in .hv-pill { transition-delay: .5s; }
.hv-chips .chip { animation: hv-float 4.4s ease-in-out infinite; }
.hv-chips .chip:nth-child(2) { animation-delay: .5s; }
.hv-chips .chip:nth-child(4) { animation-delay: 1s; }
.hv-chips .chip:nth-child(5) { animation-delay: 1.5s; }
.hv-app { animation: hv-pulse 3s ease-in-out infinite; }
.hv-url { animation: hv-float 4.4s ease-in-out infinite; }
@keyframes hv-float { 0%,100% { transform: translateY(0); } 50% { transform: translateY(-6px); } }
@keyframes hv-pulse { 0%,100% { transform: scale(1); } 50% { transform: scale(1.07); } }
.how-visual { transition: transform .35s cubic-bezier(.2,.7,.2,1); }
.how-card:hover .how-visual { transform: scale(1.02); }

/* --- Feature card brand logos (Found by Google & AI) --- */
.feat-logos { margin-top: auto; padding-top: 20px; display: flex; align-items: center; gap: 11px; }
.feat-logos .fl { display: grid; place-items: center; width: 30px; height: 30px; border-radius: 8px; background: color-mix(in srgb, var(--ink) 5%, transparent); }
.feat-logos .fl svg { width: 19px; height: 19px; display: block; }
.feat-logos .fl-openai { color: var(--ink); }
.feat-logos .fl-label { font-size: .82rem; font-weight: 600; color: var(--ink-faint); letter-spacing: -0.01em; }

/* --- Compare: crosses (traditional) + ticks (cote) --- */
.compare tbody td:nth-child(2)::before,
.compare tbody td.cmp-hero::before {
  display: inline-grid; place-items: center;
  width: 20px; height: 20px; border-radius: 50%;
  margin-right: 10px; vertical-align: -5px;
  font-size: .74rem; font-weight: 800; line-height: 1;
}
.compare tbody td:nth-child(2)::before { content: "\2715"; background: rgba(229,72,77,.14); color: #E5484D; }
.compare tbody td.cmp-hero::before { content: "\2713"; background: rgba(55,226,142,.2); color: #37E28E; }

/* --- Pricing: animated self-explaining feature list --- */
.price-feats { display: grid; gap: 18px; margin-bottom: 34px; }
.pf { display: flex; gap: 15px; align-items: flex-start; opacity: 0; transform: translateY(14px); transition: opacity .6s ease, transform .6s cubic-bezier(.2,.7,.2,1); }
.price-full.in .pf { opacity: 1; transform: none; }
.price-full.in .pf:nth-child(1) { transition-delay: .05s; }
.price-full.in .pf:nth-child(2) { transition-delay: .15s; }
.price-full.in .pf:nth-child(3) { transition-delay: .25s; }
.price-full.in .pf:nth-child(4) { transition-delay: .35s; }
.price-full.in .pf:nth-child(5) { transition-delay: .45s; }
.pf-ic { flex: none; display: grid; place-items: center; width: 42px; height: 42px; border-radius: 12px; background: rgba(255,255,255,.07); color: #fff; transition: transform .3s ease, background .3s ease; }
.pf-ic svg { width: 20px; height: 20px; }
.pf:hover .pf-ic { transform: translateY(-2px) scale(1.07); background: #2B4FF1; }
.pf b { display: block; font-size: 1rem; letter-spacing: -0.015em; color: #F4F4F2; margin-bottom: 3px; }
.pf span { font-size: .9rem; color: #9A9A96; line-height: 1.46; }

/* --- Pricing CTA: blue --- */
.price-full .price-cta { background: #2B4FF1; color: #fff; box-shadow: 0 10px 30px rgba(43,79,241,.4); }
.price-full .price-cta:hover { background: #1E3FD6; box-shadow: 0 14px 36px rgba(43,79,241,.52); }

@media (prefers-reduced-motion: reduce) {
  .hv-bar, .hv-chips .chip, .hv-app, .hv-url { animation: none; }
  .hv-line-lg, .hv-line-md, .hv-pill { width: auto; opacity: 1; }
  .pf { opacity: 1; transform: none; }
}

@media (max-width: 600px) {
  .arc-cta.btn-book { padding: 16px 30px; }
}

/* ============ Refinements v3 ============ */

/* testimonial faces */
.testi-face { width: 56px; height: 56px; border-radius: 50%; object-fit: cover; display: block; margin-bottom: 16px; }

/* hero: centered blob behind centered content + tighter rhythm */
.hero-blob { left: 50%; right: auto; margin-left: -460px; top: -210px; width: 920px; height: 820px; opacity: .5; }
[data-theme="dark"] .hero-blob { opacity: .38; }
.trust-strip { padding-top: 50px; }
.hero { padding-bottom: 26px; }

/* compare: cross/tick vertically centered with the text */
.compare tbody td:nth-child(2)::before,
.compare tbody td.cmp-hero::before { display: inline-flex; vertical-align: middle; margin-top: -2px; }

/* pricing: top-aligned panel, larger wordmark + price */
.price-full { align-items: start; }
.price-full .price-brand { font-size: 3rem; margin-bottom: 22px; }
.price-full .price-amt { font-size: 4.4rem; margin-bottom: 34px; }
.price-full .price-desc { font-size: 1.02rem; margin-bottom: 34px; }

@media (max-width: 980px) {
  .hero-blob { margin-left: -300px; width: 620px; }
}

/* ============ Refinements v4: hero balance ============ */
.hero { padding: 44px 0 16px; }
.hero-left { padding: 26px 0 16px; }
.chip-marquee { margin-bottom: 28px; }
/* blob becomes a soft aurora glow at the top, not a cloud behind the words */
.hero-blob { top: -430px; margin-left: -450px; width: 900px; height: 800px; opacity: .42; }
[data-theme="dark"] .hero-blob { opacity: .32; }
.trust-strip { padding-top: 22px; padding-bottom: 8px; }
@media (max-width: 980px) {
  .hero-blob { margin-left: -300px; width: 620px; top: -360px; }
}

/* ============ Refinements v5 ============ */
/* wider hero sub */
.hero-sub { max-width: 640px; }
/* compare: parity row (both deliver) gets a neutral tick, not a red cross */
.compare tbody td.cmp-tie::before { content: "\2713"; background: rgba(120,139,133,.16); color: #7C8B85; }
/* wider hero chip marquee */
.chip-marquee { max-width: 860px; }
/* trust strip: clean centered block (label over full-width marquee) */
.trust-strip { display: block; text-align: center; }
.trust-label { margin: 0 auto 18px; max-width: none; }
.trust-marquee { width: 100%; }

/* ============ Refinements v7 ============ */
/* clearer compare icons: solid green tick on the dark cote column, softer red cross */
.compare tbody td:nth-child(2)::before { background: #FBE0E1; color: #E5484D; }
.compare tbody td.cmp-hero::before { background: #22B45F; color: #FFFFFF; }
.compare tbody td.cmp-tie::before { background: rgba(120,139,133,.18); color: #6E7C77; }

/* pricing text larger */
.pf b { font-size: 1.12rem; margin-bottom: 4px; }
.pf span { font-size: .98rem; }
.price-full .price-desc { font-size: 1.1rem; }

/* hero sub on two lines (wider) */
.hero-left { max-width: 940px; }
.hero-sub { max-width: 860px; }
@media (max-width: 900px) { .hero-sub { max-width: 560px; } }

/* ============ Refinements v8 ============ */
/* compare: no tick/cross icons */
.compare tbody td:nth-child(2)::before,
.compare tbody td.cmp-hero::before,
.compare tbody td.cmp-tie::before { content: none; }